Pepsi-Cola Reveals Pepsi Stuff This Super Bowl

Date: 01-17-2008

Pepsi-Cola North America has teamed with Amazon.com to promote Pepsi Stuff, a massive collect-and-get program, where consumers can download digital rights management (DRM)-free MP3 music. Scheduled to begin in February during the Super Bowl, this campaign will see 4 billion specially marked Pepsi packages available to consumers. The Pepsi fans can ''bank'' their points on PepsiStuff.com and redeem them for music on Amazon MP3. Consumers can earn one MP3 song download for every five points. ''We're also broadening the prize pool to include Amazon Unbox TV downloads, electronics, apparel, DVDs, and CDs. We're offering up to $1 billion in prizes, making this the largest promotion we've ever done,'' revealed Cie Nicholson, senior vice president and chief marketing officer of Pepsi-Cola North America.

Show Everyone What You Are Capable Of: Take Action and Investigate Jobs on 50,000+ Websites Instantly

Get immediate results in your job search: Discover marketing jobs from over 50,000 websites on MarketingCrossing. It is not logical for you to be confined to marketing jobs on one website when you can have the exciting experience of searching over 50,000 websites at once. As a highly observant, fast paced and energetic person, you are resourceful and know that it is problematic that job s are scattered on the websites of tens of thousands of companies, organizations and other job boards. By putting this tremendous variety of jobs in one place, we give you flexibility, and empower you to find the job of your choice. Our good-natured approach is one where we do not accept any money from advertisers for job postings; this allows us to provide you with unbiased research about every job opening. You are going to love the variety on our "marketing jobs only" site, the new people you will meet and the fun you will have as a result of taking the initiative and using us.

Tell us where to send your access instructions: Your Email: