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Job Title
Local Sales Account Executive - Advertising Sales - Homestead, FL at Comcast

Job Profile
Comcast Spotlight, the advertising sales division of Comcast Cable, helps put the power of cable to use for local, regional and national advertisers. It is focused on moving the industry forward in advanced technologies and innovative products to reach audiences most effectively and efficiently. Headquartered in New York with offices throughout the country, Comcast Spotlight has a presence in nearly 90 markets with approximately 30 million owned and represented subscribers. Comcast Spotlights goal is to make cable advertising easy to buy, and to enhance the value of spot cable advertising via new technologies products and services.

Advertising Sales

Responsible for selling Comcast Spotlights products and services by soliciting orders from local businesses and advertising agencies in accordance with the Companys sales programs, strategies and policies. Responsible for achieving Companys sales and marketing objectives and for recommending strategies based on awareness of local competitive conditions.

Seek new customers by continuously prospecting following Companys planned sales strategies and tactics.
Maintain and increase sales volume from established accounts and collect all account balances.
Meet budgeted revenue goals and activity levels on a monthly, quarterly and annual basis as defined by your market.
Assist customers and prospects in attaining their goals through proper utilization of the Companys products and services and ensure goodwill between customers and the Company.
Address customer complaints quickly and advise management promptly of any situation outside positions scope of authority.
Monitor competitive activity and market conditions, providing feedback and suggestions to management regarding new product addition and existing product deletion.
Complete required documentation and reporting for the proper processing of contracts, advertising schedules and call and expense reports.
Maintain up to date customer and prospect records as instructed and participate in development of sales forecasts.
Attend and participate in sales meetings, training programs, and conferences as directed.
Solicit customers through telephone and in person presentations.
Identify demographic advertising needs.
Create and propose advertising recommendations that best suit customer needs.
Prepare accurate advertising contracts on behalf of the company.
Prepare various reports as required.
Submit all advertising contracts and schedules to Sales Manager for approval.
Complete all sales related paperwork including reports, traffic, credit applications, etc.
Coordinate and assist with production plans, when necessary, and assist in coordination of external production.
Ability to open, probe, support customer needs and close business.
Adhere to all company policies, including recommended rates and packages.
Adhere to collection procedures including processing of client contracts and confirmations.
Stay abreast of competitive conditions. Stay actively involved in community activities and charities.
Assist with special projects as assigned.

Required Skills:
One to three years cable, broadcast (or other media) direct sales experience
Bachelors degree in Sales or Marketing and/or equivalent experience

Preferred Skills/Qualifications
Excellent written and oral communication skills.
Proficient with computer software and technology.
Must have and maintain a valid drivers license with a satisfactory driving record and auto insurance.
Good working knowledge of marketing research.
Maintain a professional image and obtain customer satisfaction both internally and externally.
Physical Job Requirements:
Manual Dexterity-Use of hands, Ability to Travel, Sitting, Communicative Skills, Verbal Skills, Visual Skills, Hearing Skills
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Location: USA-FL-Key West
Date Last Verified
Sep 08,2010
Posted on
Jul 29,2010
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