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	Marketing Career Feature A Look Inside Futurist Marketing: Spike TV and Social Technologies Unearth ''The Future of American Men'' The Five Characters and Categories of Effective Marketing Intelligence How to Be a Genius in Your Marketing Job How to Make Your Messages Memorable Marketing When You Are the Product Packaging: A Consumer's Standpoint Marketing Executives' Jobs: More Than What They Seem Event Marketing in Your Marketing job Cause Marketing: Business With A Difference Action Strategies of an Effective Marketing Manager 10 Ways to Make a Fool of Yourself on the Job Some Things to Know About Marketing Jobs The Connection Between Emotions and Brand Loyalty Why Use Intermediaries in Marketing? Modern Marketing Jobs Stress Mind Over Matter Marketing Jobs Shift Paradigms with Internet Marketing Gaining Ground Using Indirect Attacks to Enter New Territory: The Xerox Experience Marketing Pioneering Products: Walking the Tightrope Between Enhancing Brand Equity and Committing Genericide The Product is King in Lateral Marketing How the Customer Became King
	Career Resources Search Marketing for Dummies Innovative Marketing: Are You Using It? Why This Article is Not About You Trade Show Marketing Done Right A smart event plan can help turn your investment into revenue Enter the eFactor, the Latest Advance in Predicting Success New word enters marketing lexicon The Buzz About Brand Creating an Emotional Connection is Key to Building Telecommunication Brands through Advertising-Sprint vs. T-Mobile Building Your Brand Through Consistency The World's Best-Known Marketing Secrets Run, Will Robinson, Run: Danger Signs That You're About to Select the Wrong AOR Tackle Data Quality Upfront to Increase Marketing ROI Marketing a Nonprofit Brand The Five Marketing Mistakes Every Entrepreneur Makes (and How to Avoid Them) Building Your Brand: Five Steps to Building a Strong Brand and an Optimized Customer Experience Ask the MarketMaker Business Strategy Execution: Four Reasons Why Your Company?s Strategy Isn?t Working
	Hot Marketing News iTunes to Sell Movie DVDs on Warner's Early Tune Flash Reach Extended to Mobiles Too: Adobe MySpace Unveils Optional ''HyperTargeting'' Feature Microsoft, Nintendo, and Sony Lock Horns in Gaming Spree Apple Patches Security Update to Solve Widely Reported Vulnerability Europe Clears a Path for Acti-Blizzard to Unleash Itself on Gaming World PluggedIn Plugs In Ford Decides to Focus on Starbucks to Dance to the Tune of iTunes Starbucks Experiments, McDonald�s Innovates Apple Wars: Attack of the Mac Clones Salesforce.com Becomes Sales Channel for Google Apps Blu-Ray Is a Hit, but Is It a Blockbuster in the Making? Imagine Blockbusters Streaming from Net to TV through a Set-Top Box!!! Google�s HuddleChat Pulled Due to Similarity with Campfire Yahoo Searching for an Ideal Partner; Videos to �Flickr� on Photo-Sharing Site IBM Launches Water-Cooled Supercomputer and World�s Fastest Unix Server Philips to Stop Manufacturing TVs for U.S; Hands Over Operations to Funai Facebook to Settle Origin Suit to Save Face; Launches Instant Chat Feature Starbucks� New �Everyday� Brew for Making Bucks Yahoo! Wants Microsoft to Sweeten Bid Verizon, AT&T Reveal Wireless Plans Following 700MHz Auction Yahoo! Reveals New Ad System as Microsoft Presses Its Case Microsoft Extends Life of Windows XP for Low-Cost PCs MySpace Allies with Record Labels to Thwart No. 1 Music Store, Apple�s iTunes Listen One and All, Wal-Mart is �Going Green� Yahoo! Introduces oneSearch with Search-Through-Speech Feature Sprint Nextel Relies on �Instinct� to Reverse Decline Cyber Crooks Infiltrate, Manipulate Google Search Results Google Gears Up to Take On Microsoft Office, Goes Offline Apple Sued for �Grossly Inflated� iMac Claims by LA Firm AT&T to Offer Mobile TV through MediaFLO Technology Yahoo! Introduces �Shining� Site for Women Facebook Snatches Beard from Google YouTube Launches Viewer Analytics and Video-Tracking Tool Adobe Photoshop Express Now Online! Five Networking Sites Form Windows Live Clique with Microsoft Tata to Buy Land Rover, Jaguar from Ford for $2,000,000,000 Yahoo! Gets Social with Google, News Corp. in OpenSocial Initiative Google Looks for White Space, Faces Objections for Teleporting Feature ESPN Stops Ad Sales Network, Seeks to Protect Brand ''Dead Space'': A Cartoon with Arts and Starz! Controversy Forces Sony to Offer $49.99 Feature for Free Starbucks to Go through the Grind to Win Back Customers Apple Offers Free Subscription Service, Says Report Huggies, Amex to Sponsor �Meetup� Benevolent Best Buy to Gift $50 Cards to HD DVD Losers Is Yahoo! Digging Digg�s Grave? Coca-Cola Drops Banned Sweetener from Coke Zero Sprint�s Flat-Rate Plan Ad Has ''Simply Everything'' EA Names a Pleasantly Different No. 2 Bob Osher Named Sony Digital President MySpace Launches Beta Version of Application Gallery Verizon Flaunts P2P Software to Reduce Traffic EA Takes Second Step in Take-Two Bid YouTube on Television? Thank You, TiVo! HD DVD Death to Cost Toshiba a Billion Bucks Ethos Bottled Water Launched by Starbucks, Pepsi YouTube�s Rival Introduces TV Shows, Movies Online for Free Sprint Accelerates Growth through Speedy Downloads Facebook CEO Reveals Flaws of Past, Plans for Future CMO Bids Adieu to Moto �Cautious� Is the Word for Microsoft Sony�s Go Green Strategy Wins; Nintendo Fails Sandberg: the New Face of Facebook Becker Named CEO to Trigger Reebok Revival LA Times on Digital Billboards! Exit Nielsen, Enter Optimedia 'Power' Ratings Yahoo! Makes Bookmark, Google Gears Up Microsoft Tries to Entangle Google in Its Own Web Unilever, P&G Gear Up to Be Green Bill Gates Adds Profile on LinkedIn Social Media Gaining Importance Worldwide Increasing Competition for YouTube Warner's New Line of Cinema Durable Goods Orders Decline by 5.3% Apple or Blackberry, Which Looks Tastier? Music Sales Dance to Tune of Wal-Mart, iTunes Is Google Sick Due to Less Ad Clicks? Wal-Mart Launches Clean Green Project EA Wants to Play, but Take-Two Isn�t Interested Adobe AIR Merges Online and Offline Worlds Did the Clipped Oscars Click? Microsoft to Leak Software Secret Sauce Recipe Variety, Publishers Weekly for Sale! Home, Sweet Home: AOL Launches AOL Home TV Advertising Less Effective, Finds ANA Study Unlimited Calling for $99.99 a Month! The Price War Ensues Post-Strike, Networks Announce Program Schedules comScore, Media Networks Reveal Huge Differences in Online Viewing Students to Get Development Tools from Microsoft Wal-Mart: Sony In, Toshiba Out Transition Time for TV: Analog to Digital Media Allies in Groundbreaking Ad Network Lesser-Known Stars, Films to Be at Oscar's Starry Night Beavis, Hunt Leave Kia Motors Nokia-Google Search Combination Writers to End Walkout, Resume Work Nvidia-Intel-AMD Triangle? Local Social Sites Going Global It's Prime Time Online! Project Genesis of Chrysler A(OL) to Z in Partnership Total Music to Face the DoJ's Music Yahoo! Web Hosting for Only $11.95! Superb Super Bowl, Fox Break Ratings Record Innovative Next-Gen Tech Display by Microsoft ESPN Marketing Executive Joins WSJ Controversial GoDaddy Ad Creates Huge Web Traffic Marketers Still Mulling Over Setting Corporate Blogs New Brand Measurement Solution on the Block USA TODAY Reveals Consumer Favorite Ads for 2008 Super Bowl WSJ Online Launches Career Section MySpace Offers Developer Platform Program New Bill to Block Sex Offenders from Social Networking Sites Next.TV Launches Its Beta Version Nielsen to Monitor Consumer Response to 2008 Super Bowl Ads Microsoft to Provide Ads on WSJ Sites Wal-Mart may Introduce Smaller Stores New Definition of Marketing released by American Marketing Association WSJ.com to Offer Free Editorial Content P&G to Promote Swiffer Brand through Video Contest XM Satellite Ends Marketing Deal with Starbucks Warner Brothers Marketing Head Resigns New Advertising Network Targets the African-Americans Marketers Make Contingency Plans for Oscars Xerox Rebuilds Its Brand Email Marketing Poised for a Strong Growth 1-800-Flowers.com Starts an ''Engaging'' Campaign TNS Forecasts 4.2% Growth in 2008 U.S. Ad Spending Distribute Email Marketing on Wednesdays, eROI says Kodak Gets New CMO MTV Networks Stream 1.2 Billion Videos Political Ad Spending on a Rise Monster Kicks Off Its New Marketing Campaign YouTube Hires Former Microsoft director Chris Di Cesare Apple, Fox to Offer Online Movie Rental Brick Marketing Launches New, Interactive Marketing Blog infoUSA Launches DrListExpress.com Apple, Fox to Offer Online Movie Rental: Reports U.S. Consumers Wired: Reports a New Media Survey Valassis to Launch a New Consumer Marketing Brand Amazon Offers DRM-Free Music from Warner Music Group Match.com Dates Facebook LinkShare Introduces Flex Links FTC Proposes Online Behavioral Advertising Self-Regulatory Principles BMW Revives Its Website Tech Marketers Fail to Meet Customer Expectations -- A Survey Two Separate Surveys Reveal Strong Pre-Christmas Shopping U.S. Marketers Need To Localize While Globalizing Target, Wal-Mart, and Macy's Ads Top among Holiday Shoppers mywaves to Include Social Networking in Its New Version Superpages.com Offers a New E-Commerce Product The Future of Social Networking Sites: A Report CCFC Demands Webkinz to Stop Online Advertising Silicon Space Introduces Social Networking Solution Google to Release Online Encyclopedia Nearly Half of Americans Google Themselves: A Report Mobile Marketing Association Updates Consumer Best Practices New Code of Conduct for Student Loan Marketers NBC Repays Advertisers Microsoft Launches Mobile Display Advertising Ask.Com Launches New Search Privacy Feature Microsoft to Offer Advertising Solutions to CNBC The Evolved CMO: A Survey Compete Inc Introduces Online Marketing Tool Coke Revives Its Virtual Marketing Efforts McDonald's Asked to Stop Report Card Advertising Advertisers Can Now Reach Social Networking Audience Social Networking Site or Marketing Data Gatherer MasterCard Launches Travel Card with PayPass s Tap and Go Technology 'Bright Greens': The New Emerging Consumer Market Fox Reshuffles Its Marketing Team Dell to Invest 4_5 Billion in New Marketing Model FTC to Update Green Marketing Guidelines Heinz's Marketing Initiatives Boost its Sales Online Marketers Can Now Include Ads to PDF-Based Content Top Marketing Trends for 2008: A Survey Carnivals Online Marketing Channels Exceed One Million Visitor Mark E-Sale, E-Sale, E-Sale! Shopping and Men Dont Mix Holiday Season Sales Online retail spending hikes 17; crosses $9_3 Billion Give One Get One program receives extension Online holiday shopping plans Wildfires and Strikes Will Affect California's Job Market Retail giants to promote midnight shopping Staggering 21% growth in online newspaper advertising expenditure Amazon.com introduces Kindle for E-Readers Report: American information industry slowdown Dell designs an ''outside the box'' move to boost holiday sales Mercedes-Benz receives top Kelly Blue Book Marketing Research rankings Eight-Eighteen Strategies sets up fashion-marketing group Briabe Media forms alliance with Directo Hispanic Aaron Goldberg appointed VP of Ziff Davis Enterprise Custom Solutions Edge Legal Marketing enters alliance with PureTech Marketing 24-7 Press Release Newswire launches a PR and marketing firm directory Veoh Networks appoints Jennifer Betka as senior VP of marketing Book on marketing excellence launched Imperia Entertainment hires Murray Weissman & Associates Ethanex appoints marketing manager, director of finance UK pest-control company Exosect expands marketing team Destiny Health opts for marketing coalition with AEGON Tobacco companies splurging on marketing Digles promoted as CMO Eastwest Marketing Group offered marketing responsibilities of UNICEF Motorola and Napster sign a unique marketing agreement Relios proposes innovative marketing strategies for jewelry traders LG appoints new Marketing Vice President AstraZeneca enters into agreement to acquire MedImmune, Inc.
	Career Corner How to Get Good Results from Trade Show Participation-Part I A Career in Product Management: Nurturing Products From Inception to Distribution What Matters Most in Marketing: The 10 Intangibles
	Marketing Matters Marketing Careers: Opportunities Unlimited Top SEO Tips for Marketing Your Website Fashion Marketing Jobs: Giving New Meaning to ''Dress for Success'' A Career as an In-House Search Engine Marketer Marketing Prices An Affiliate Marketing Career: The Route to Success Leading Brands: What Makes Them Lead? 7 Effective Marketing Techniques to Glide through a Recession Consumer Research: Rethinking Marketing Strategies Make Your Marketing Green! Hasbro . . . The Movie? Solar Energy and Marketing School Bus Marketing Raises Concerns about Ad Creep Marketing Services: It's All about Pets... Multichannel Marketing - Has It Caught On? McDonald's Marketing Plan Fails Promoting Ecological Concerns Create Your Own Personal Brand Writers Strike Impacts TV Ad Placement Solving the Riddle of Online Marketing - Guiding Principles Internet Marketing: On a Fast Track Spending on Ads, Not Health A Tube Full of Rainbows: Radiohead Rock the YouTubers Tracking and Using Market Trends Creating Brands Targeting the Lucrative Hispanic Market Emotions: Good for the Brand? Innovating for Progress Marketing Secrets: How to Use Education to Dominate Your Market and Increase Sales Brandtastic - The Subtle Psychology of Name-Brand Marketing What Not To Say Why Good Ideas Don't Make It and Bad Ideas Do The Customer Perspective on Direct Marketing The Five Pillars of Digital Marketing Aligning Sales and Marketing for Dynamic Growth From MySpace to McSpace Top Tips for Marketing over the Holidays Cyber Monday: Myth or Not? Radiohead's New Album, In Rainbows - (Not) in Stores Now! Why It Is Important to Target Prospects Survey Says: Don't Fake It Social Marketing to the Economically Disadvantaged Marketers Receive Only Treats This Halloween Season Merry Halloween? Innovative ''Television'': CBS's EyeLab Marketing to Boomers Online Ensuring a Fair Product Review: The keys to putting your product in the best position for positive coverage The World's Best-Known Marketing Secret Defining a Brand Through Thought Leadership The Top Three Ways to Improve the Effectiveness of Direct Mail Beware of Marketing Myths An Overview of Marketing Channels Agencies Great at Marketing Others...Most Horrible at Marketing Themselves
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