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Job Details

Product Marketing Manager

Company name
North American Science Associates, Inc.

Location
Brooklyn Park, MN, United States

Employment Type
Full-Time

Industry
Manager, Marketing, Product Management, Sciences

Posted on
Jan 24,2019

Valid Through
May 09,2019

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Profile

NAMSA is a global medical device research organization providing a comprehensive range of services to prove efficacy, non-clinical and clinical safety of medical devices, IVDs, HCT/P and combination products. NAMSA has breadth and depth in consulting, non-clinical and clinical services with expertise in cardiovascular, orthopedic, ocular, neurologic, gastroenterologic, urologic, combination product and related medical devices. For more than 50 years, NAMSA clients utilize its testing and consulting services to bring safe and effective products to market.

Principal Duties and Responsibilities

Act as a leader and facilitator within the company to drive the successful development and implementation of strategic and tactical marketing and sales activities for various NAMSA products and services.

Create the marketing strategy for new product/service development, including ideation, prioritization, pricing, launch, promotion, and distribution activities.

Conceive and develop the long-term strategic marketing plan and manage the marketing programs that drive demand for your products/services

Plan the launch of new products/services and manage cross-functional implementation of the plan

Provide insight into messaging and positioning for assigned products/services to differentiate them and drive demand

Spend time in the market to understand client concerns and find innovative solutions for the market.

Develop and maintain market intelligence on: 1) your buyers, how they buy and their buying criteria; 2) your competition and how to successfully compete; and 3) new products and services needed

Communicate the value proposition of your products/services to the sales team and suggest and drive development of tools to support the selling process of your products/services

Drive the development of sales enablement tools to support service launches and generate demand.

Engage with cross-functional operations and sales colleagues to develop and grow the business per the annual and year-over-year business objectives

Any other duties as assigned

Travel requirement up to 50%

Qualifications and Skills

Bachelor’s degree in business, marketing, or scientific discipline required. MBA preferred

7 years of experience in successfully driving integrated channel marketing strategies, with highly technical products or services.

Proven track record in leading and working effectively with cross-functional teams, including product marketing, sales, operations and finance.

Demonstrated ability to manage channel effectiveness and efficiency.

At least 3 years of experience in a field facing role.

Fluency in English and local language, if different, required.

Technical Competencies

Knowledge of medical devices or related health care field.

Sufficient knowledge of NAMSA products and services to effectively understand how to manage product and service channels.

Attention to detail and an eye for quality, along with the ability to grasp and translate technical capabilities into benefits.

Excellent people and communication skills to interact with Associates, strategic partners, cross-functional and global teams, and third parties.

NAMSA is committed to providing equal employment opportunities (EEO) and treatment for every person seeking employment with or employed by our company. The Company will not fail or refuse to hire any individual, discharge any individual, or otherwise discriminate against any individual by reason of a person’s race, color, creed, religion, national origin, sex, disability, age, citizenship, veteran status, genetic information, sexual orientation, marital status, gender identity, or status with regard to public assistance or any other characteristic, status, or condition protected by law.

Employment decisions are based solely upon qualifications and merit.

We recognize that diversity and inclusion is a driving force in the success of our company.

Company info

North American Science Associates, Inc.
Website : http://www.namsa.com/

Company Profile
NAMSA is the premier global resource for advice, testing services and regulatory guidance to medical device and healthcare product manufacturers. We partner with clients to help bring safe, effective and compliant products to market.