San Jose, CA, United States
Jun 11, 2021
Sep 24, 2021
Global Campaign Manager','160584','United States-California-San Jose','','Marketing','Full-time','!*!At Xilinx, we are leading the industry transformation to build an adaptable, intelligent world. ARE YOU bold, collaborative, and creative? We develop leaders and innovators who want to revolutionize the world of technology. We believe that by embracing diverse ideas, pushing boundaries, and working together as ONEXILINX, anything is possible.
Our culture of innovation began with the invention of the Field Programmable Gate Array (FPGA), and with the 2018 introduction of our Adaptive Compute Acceleration Platform (ACAP), has made a quantum leap in capability, solidifying our role as the adaptable platform supplier of choice. From the beginning, we have always believed in providing inventors with products and platforms that are infinitely adaptable. From self-driving cars, to world-record genome processing, to AI and big data, to the world's first 5G networks, we empower the world's builders and visionaries whose ideas solve every day problems and improve people's lives.
If you are PASSIONATE, ADAPTABLE, and INNOVATIVE, Xilinx is the right place for you! At Xilinx, we care deeply about creating significant development experiences while building a strong sense of belonging and connection. We champion an environment of empowered learning, wellness, community engagement, and recognition, so you can focus on work that matters - world class technology that improves the way we live and work. We are ONEXILINX.
The Xilinx Corporate Marketing and Communications team is looking for a Global Campaign Manager who will be responsible for the strategy and execution of outbound marketing programs that will be instrumental in achieving aggressive growth goals. In this role, you’ll be responsible for programs that generate and nurture leads via multi-touch, multi-channel plans. In this role you’ll work closely with the BU’s and outbound channel owners to design, plan, manage, and optimize programs that increase Xilinx opportunities with existing strategic accounts, and generate a strong pipeline of net new customers.
Designing, planning, managing, and optimizing integrated digital campaigns across multiple channels in collaboration with BU’s.
Creating impactful nurture programs to improve conversion rates from leads to opportunities .
Monitoring and reporting campaign performance with granular tracking across relevant KPIs.
Effectively collaborating with regional marketing and the sales organization to refine demand-generation strategies to maximize their positive impact on the sales funnel and drive pipeline revenue.
Bachelor’s degree in Business, Marketing, or a related field.
3 years of large enterprise B2B demand generation experience.
Proficient in Marketo, Pardot, and/or Hubspot
Marketo certification preferred.
Expertise in ABM / campaign development and execution of multi-channel campaigns including email marketing, social advertising, SEM, and paid digital.
The ability, and desire, to work and thrive in a dynamic atmosphere across a large organization.
Strong reporting capabilities with the ability to track campaign performance and prepare strong visuals of plans and analytics for management read-outs.
Nice to Have
Experience at semiconductor company serving the wired and/or wireless communications industry.
','Jun 11, 2021','Xilinx is an equal opportunity and affirmative action employer. Applicants and employees are treated throughout the employment process without regard to race, color, religion, national origin, citizenship, age, sex, marital status, ancestry, physical or mental disability, veteran status, gender Identity or sexual orientation. The self-identification information requested is not gathered for employment decisions. It is used only for compliance with US Federal laws. Your responses are strictly voluntary, and any information provided will remain confidential. If you choose not to self-identify, you will not be subject to any adverse treatment.','Global Campaign Manager
Website : http://www.xilinx.com