Job added in hotlist
Applied job
Contract job
Recruiter job
Employer job
Expanded search
Apply online not available
View more jobs in Tulsa, OK
View more jobs in Oklahoma

Job Details

Database Marketing Lead Remote US

Company name
Humana Inc.

Tulsa, OK, United States

Employment Type

Marketing, Pr

Posted on
Apr 08, 2022

Apply for this job


Job Information


Database Marketing Lead (Remote US)






In the fast-paced, ever-growing world of healthcare, Humana relies on the latest technology and trends for sharing and storing information, communication and security. The Campaign Management & Personalization team is seeking a qualified and highly motivated Database Marketing lead focused on providing marketing database management, business data strategy and marketing consultation to support enterprise-wide messaging campaigns. As the Database Marketing Lead, you will lead and develop a team of approximately 6 Campaign Developers.

Key Role Functions

Partner with associates in other business areas to define business needs and help translate those needs into system requirements

Provide consultation to partners from the perspectives of IBM Campaign and marketing database capabilities, best practices, and learnings from past communications

Collaborate with business partners to implement communication strategies through campaign development, enhancement, and maintenance

Data consultation, data strategy and implementation of consumer messaging programs

Collaborate with multiple IT partners and with proprietary campaign management systems and industry leading Marketing Automation tool for campaign data acquisition, extraction, evaluation and quality assurance testing

Continually identify ways to improve and enhance current campaign operational processes, increasing value and usability and optimize end to end process

Develop an appropriate knowledge of Humana's vision and strategy as well as program design in order to support business strategy

Required Qualifications

Bachelor's degree in Marketing, Communications, Business or comparable experience

2 or more years of project leadership experience

Ability to engage, educate, influence and guide others at all levels on the power of marketing as a business discipline

Progressive levels of responsibility within a fast paced marketing environment

Must be passionate about contributing to an organization focused on continuously improving consumer experiences

Only persons with authorization to work permanently in the U.S. need apply. EEO

Preferred Qualifications

Master's Degree in Marketing, Communications or Business

Campaign Development

Experience with IBM/Unica Marketing Software

Prior health insurance industry experience

Understanding of marketing metrics and program measurement

Additional Information

Covid-19 Vaccine/Testing Requirement

Associates are required to be fully COVID vaccinated, including booster, or undergo weekly COVID testing and wear a face covering while at work. The weekly testing will need to be done through an approved Humana vendor, and unvaccinated associates should follow all social distancing and masking protocols if they are required to come into a Humana facility or work outside of their home.

If progressed to offer, candidates will be required to:

Provide proof of full vaccination, including booster OR

Provide proof of applicable exemption including any required supporting documentation

Medical, religious, and state exemptions will be available.

Work at Home/Remote Requirements

Must ensure designated work area is free from distractions during work hours and virtual meetings

Must provide a high-speed DSL or cable modem for a workspace (Satellite and Hotspots are prohibited). A minimum standard speed of 10x1 (10mbs download x 1mbs upload) for optimal performance of is required

Scheduled Weekly Hours


Company info

Humana Inc.
Website :

Similar Jobs:
Senior Market Finance Analyst
Location : Tulsa, OK
Description The Senior Market Finance Analyst collects, analyzes, and reports on various market data, connecting operational effectiveness and member experience to financial outcomes. Responsibilities The Northeast Region is se...
Lead, Digital Marketing
Location : Tulsa, OK
Description The Engagement Marketing Lead identifies how Member Engagement Marketing will develop and influence the application of member-centric strategies to accelerate business goal achievement. The Engagement Marketing Lead w...
Job Information Humana Senior Compliance Professional- Medicare Sales and Marketing in Tulsa Oklahoma Description The Senior Compliance Professional ensures compliance with governmental requirements. The Senior Compliance Professi...
I found a new job! Thanks for your help.
Thomas B - ,
  • All we do is research jobs.
  • Our team of researchers, programmers, and analysts find you jobs from over 1,000 career pages and other sources
  • Our members get more interviews and jobs than people who use "public job boards"
Shoot for the moon. Even if you miss it, you will land among the stars.
MarketingCrossing - #1 Job Aggregation and Private Job-Opening Research Service — The Most Quality Jobs Anywhere
MarketingCrossing is the first job consolidation service in the employment industry to seek to include every job that exists in the world.
Copyright © 2024 MarketingCrossing - All rights reserved. 21 192