Louisville, KY, United States
Manager, Marketing, Media, Education
Apr 28, 2023
Athletics Administration/Strategy & Innovation
Location: Belknap Campus
Job Req ID: R101428
Bachelor's Degree in related field and two or more years of related experience. The ability to work nights, weekends, and/or holidays.
The Assistant Director, Digital Marketing will be responsible for Louisville Athletics' digital marketing initiatives, including email marketing, analytics/reporting, paid advertising campaigns (display, search, social media, etc.), website advertising, and mobile app development and messaging. The ideal candidate will demonstrate a strong knowledge of customer journeys and will leverage all digital channels to optimize communication touchpoints, grow the customer base, generate new business, and enhance fan retention efforts. This position will report to the Associate AD, Strategy & Innovation.
University of Louisville