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Consumer Research: Rethinking Marketing Strategies

Every company aspires to raise profits on a yearly basis. No matter what produc...

A Career Sabbatical Can Help Your Career

The pressure and stress of the workplace leave most of us fatigued and burned ou...

Foreclosures: The Need to Discipline the Devil

Mortgage foreclosure notices have risen at an alarming rate. In fact, in some st...

Room With 24 Views: 'Cube' Exhibit Is Portrait Studio, 21st-Century Style

''Cube,'' as Lincoln Schatz has dubbed the space, possesses 24 video cameras, wh...

Niche Job Boards Have Arrived!

The virtual world has penetrated deep into our lives and our careers. And just l...

Make Your Marketing Green!

A popular practice among marketers has been to offer more than customers are exp...

Rising Oil Prices: A Blow to U.S. Economy

For the first time ever, the price of oil has passed $100 a barrel. The rise has...

Pencil in the U.S. as a Candidate for 2018 Cup

Belgium and the Netherlands have submitted preliminary paperwork to FIFA headqua...

New and Recent Releases

NEW RELEASES4 MONTHS, 3 WEEKS, AND 2 DAYS - A film of brutal, breathtaking intel...

Birthday Greetings Are Good for Business

The call came in the morning of my birthday. Had to be Mom, I figured. Mom alway...

Marketing: Treat Your Sales Staff Like Customers

In many organizations, people claim that marketing and sales are ''joined at the...

The User Experience Analyst: Enhancing User Experience

User experience has proved to be a more important business driver in organizatio...

Hasbro . . . The Movie?

Confession: as a kid growing up in the late 80s and early 90s, I spent virtually...

Solar Energy and Marketing

With all the recent talk of global warming, companies that deal with technology ...

Free Trade: Is It Desirable?

Many Americans have started questioning the wisdom of free-trade accords at a ti...

Size Is The Sizzle That Sells TV Sets

The verdict's in: Size really does matter, at least among the big-screen-TV-buyi...

Kinght: Portrait in Black & White

The first time I met Bob Knight, I didn't really meet Bob Knight, if that makes ...

Credit Card Crisis: A Routine Fractured

The country's romance with credit cards seems to have hit a rough patch. Rising...

School Bus Marketing Raises Concerns about Ad Creep

As marketing and advertising become more pervasive in consumers' everyday lives,...

Marketing Services: It's All about Pets...

An interesting trend is sweeping the country: it's suddenly no longer a big prob...

620 archived articles
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