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Electric fireplaces capture the mood without the mess

Residents of some of the toniest downtown high-rises may find it hard to take th...

Law doesn't control way ball bounces

Golfer hits car. Golfer hits house. Golfer hits another golfer....

New and recent releases

NEW RELEASESEASTERN PROMISES - It's curious that the best thrillers of recent vi...

Ginsberg sticks to same genre when both reading and writing

Debra Ginsberg describes herself as ''a very omnivorous reader.'' And while it's...

How to Survive Being the New Marketing Manager

Joining an office as the new marketing manager, you will find yourself caught in...

Defining a Brand Through Thought Leadership

Do you know what your company's brand is? More importantly, do you know how to...

How to Get Good Results from Trade Show Participation-Part I

A trade show is an excellent opportunity to meet your target market, build relat...

Rubik's Cube contest not just for squares

To most people, solving the Rubik's Cube is an impossibility. To Adam Zamora, it...

Does King rule over all?

Richard Petty is the King. But is he the greatest stock car racer of all time? T...

DiCaprio insists film is not partisan pitch

LOS ANGELES - No point in trying to crack the DiCaprio Code on the Leonardo of o...

From a Marketing Group to a Marketing Team

Many marketing managers fail to appreciate the differences between a group and a...

The Top Three Ways to Improve the Effectiveness of Direct Mail

Direct mail has always been an effective marketing tool. Before the days of ema...

A Career in Product Management: Nurturing Products From Inception to Distribution

Product managers develop products and market them. A product manager plays an a...

Concert venues are being invaded by graybeard stars

The world is very different today than it was 25 years ago. But if a couple of p...

New and recent releases

NEW RELEASESTHE 11TH HOUR - The facts are in. Flooding in (Katrina was an early ...

Foreclosure's black mark makes renting more difficult

Some displaced homeowners are getting a cool reception as the surge in real esta...

Davis is racing on with her life despite not being able to walk

CARLSBAD, CA. - The pain began in Erica Davis' lower back.''Worse than any backa...

Beware of Marketing Myths

Marketing educates, informs, and influences prospective customers. Marketing dr...

Are You Making These Five Common Pay-Per-Click Advertising Mistakes?

Because of the ability to specifically target your unique prospects based on int...

What Matters Most in Marketing: The 10 Intangibles

A marketer's job is to position products in target markets in order to dominate ...

620 archived articles
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